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Our Story – Who We Are

We are a golf family business established in Dublin, Ireland.  Designed by Patrick Lawlor, a passionate golfer and honorary lifetime member of St Anne’s Golf Club (add link) on North Bull Island Nature Reserve. PureStrike golf tees help you to make ball-first contact and deliver a straight shot every time.

Golf is one of the most challenging, rewarding and enjoyable sports ever played, requiring a combination of technical ability and mental control of your game. 

A golfer for over 50 years, Patrick has always loved the challenge of playing a consistently good game of golf.  Like most golfers he became addicted to seeing if another brilliant shot was coming up with his next stroke.  In golf, every shot counts without exception. 

Many players have trouble hitting the golf ball off the tee. This is, in part, due to the fact that everyone usually tries to swing harder at tee shots and also partly because it’s more difficult to control direction with the driver compared to other clubs. The speed at which the golf swing happens, is one reason why many consider golf to be the hardest sport to play. 

Over the years, Patrick has defined and constantly refined a revolutionary golf tee design and PureStrike golf tees are now available to help you make ball-first contact and deliver a straight shot off the tee every time.

Picture of Dad here

Proud of our Irish Roots! 

Irish born and bred.

Or:/Passionate about being Irish/Proud to be a guaranteed Irish product (and applying for the quality guaranteed irish symbol (and in the pipe line to be a formally recognised Irish product), Homage to our Irish connection – why – pay attention to sustainability, environmentally friendly, corporate social responsibility…

Ireland is home to some of the best golf courses in the world, producing numerous world-class golfers. In bringing a performance golf tee to the market, ACE Golf tee Ltd joins the increasing number of successful Irish companies (name the companies here with links) providing golf products and services both at home and globally. We are proud of our Irish roots for many reasons - great golf courses, quality golf players, high profile recognition of Ireland for a golf destination second home after Scotland– we are pleased to give this heritage our home.  Credibility for Ireland in the exciting world of golf today.  

Our manufacturing, supply chain and business activities are all based in Ireland.  Add in famous names…


Our concept has been realised in collaboration with Athlone https://www.ait.ie/ and Sligo Institute of Technology https://www.itsligo.ie/

Tool Development & Manufacture  

In partnership with Tool & Gauge, precision tool-makers http://tag.ie/


Sourced in XXX? our materials are recycled and are also recyclable. 

Assembly Packaging

Partnering with Rehab Enterprises (https://www.rehab.ie/enterprises/ get approval), Ireland’s single largest non-governmental employer of people with disability for our assembly and packaging processes 


In collaboration with AD&D Printing www.addprint.ie


In collaboration with GPS Products www.gpsproducts.ie